Service · Websites for small UK businesses, sole traders and charities
Website copy that makes people get in touch
Most small business websites lose people in the first few lines: they talk about the business, not the customer, and never say what to do next. Send us your page. We rewrite it in plain UK English so a visitor knows straight away what you do, who it's for, why to pick you and how to book. You get it ready to paste in, with a page title and Google description for each page.
One page
- Your Home, About or one Services page
- Up to 600 words, with headings and a clear call to action
- Page title and Google meta description
- Back in 2 working days, one round of changes
Best value · the whole small site
Up to 4 pages
- For example Home, About, Services and Contact
- One consistent voice across the site
- Page titles, meta descriptions and button wording
- Back in 4 working days, two rounds of changes
Bigger sites
- More than 4 pages, landing pages or a full relaunch
- Shop category pages and email sign-up copy
- Fixed price agreed before we start
Before and after
A made-up dog-grooming business, written for this page so you can see the difference:
Before
Welcome to Pawfect Grooming. We are a family run business established in 2015. We are passionate about dogs and pride ourselves on our high standards. We offer a wide range of services. Please contact us for more information.
After
Calm, careful grooming for nervous dogs in Harlow.
One dog at a time, no cages and no rushing, so even anxious dogs leave relaxed. Full grooms from £35, bath and tidy from £22, puppy first visits free.
Most weeks we have Saturday slots. Text 07000 000000 or book online in under a minute.
How it works
- Pick a package and pay securely through Stripe. Tell us your website address and which pages at checkout.
- Answer six short questions by email (who your customers are, what you're best at, prices, area, how people should contact you, and anything to avoid).
- We rewrite each page, check it reads well on a phone, and add a page title and Google description.
- You get a Word document and a Google Doc, laid out heading by heading, ready to paste into Wix, Squarespace, WordPress or Shopify.
Questions
- Do I need a website already?
- It helps, but no. If you're starting from scratch, tell us about the business in the email and we'll write the pages from your answers.
- Will you make things up?
- No. We only use facts you give us or that are already on your site. No invented reviews, awards, prices or promises.
- Do you put it on the website for me?
- The price covers the writing. You paste it in yourself, which takes most people ten minutes per page. If you'd like us to do it, ask for a quote.
- Do you use AI?
- We use AI tools to help draft, and every line is rewritten and checked by hand against your answers. If you'd rather we didn't use AI at all, say so and we won't.
- What if I'm not happy?
- Tell us what isn't right and we'll rework it within your included changes. If we haven't started yet, we'll refund you in full. See our refund policy.